Know whether a client is worth taking — before you write a proposal.
Paste a client message, upload a PDF, or drop in a voice transcript. Get a scored verdict — Take, Proceed Carefully, or High Risk — in 60 seconds, then track the lead through your pipeline until it closes.
No credit card · Results in 60 seconds
Not ready to sign up? Try the free Client Risk Analyzer
Analysis detail
The verdict, the scores, and the questions to ask before you quote.
The actual analysis screen for a real brief — decision badge, risk scores, and the discovery questions to ask before quoting.
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Time to verdict
From paste to decision
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Budget gaps caught
Average mismatch detected
0%
First-session value
No ramp-up needed
Signals
It reads what your client wrote — not what they meant.
Every brief already contains the evidence. Pre-Sales OS surfaces the exact phrases experienced consultants know to interrogate — no extra questions, no discovery call required first.
"Hi! We need a full rebrand + new website. Budget around ₹2–3k, need it done in 2 weeks. We'll also want social media assets after. Can you handle everything?"
"Budget around ₹2–3k"
Market rate: ₹2.4L–₹3.8L
Gap is 4× the stated budget
"Done in 2 weeks"
Scope is 6–8 weeks
Timeline gap: 4×
"...whatever else comes up."
No deliverable ceiling
Open-ended, no end state defined
"Just tell me what you can do."
No decision-maker found
Approval chain unknown
Works with
Try it
Drag the line. One side is the brief, the other is the verdict.
Left is the raw message a client actually sent. Right is what Pre-Sales OS extracts from it in 60 seconds — risk score, scope clarity, and the next move to make.
From: client@company.com
Subject: Project brief
"Hi! We need a full brand refresh + new website for our consultancy. Budget is £8–10k, timeline 4 weeks. We have a style guide ready, one point of contact, and the MD signs off everything."
Drag right to read full brief →
Take it
Clear scope · Quote today
Evidence
Clear deliverables, no open-ended language.
Budget within market range for stated scope.
Decision-maker identified and engaged.
Full-Stack Rebrand Proposal
draft · 6 sections
A diagnostic, not a guess.
Pre-Sales OS treats every brief like a bone-dry diagnostic readout — identify the errors, score the risk, decide before you commit.
Capture signal
Paste an email, Slack thread, RFP, or PDF. No formatting required.
Parse vectors
Scope, timeline, budget, and stakeholder position — each scored 0–100.
Get verdict
Take · Proceed Carefully · High Risk — backed by flags and discovery questions.
Evolve & learn
Re-score after the call. Log outcomes. The system learns your win patterns.
Pipeline
From verdict to won deal — without a spreadsheet.
Every analysis feeds into a built-in pipeline. Move leads through five stages, see your funnel at a glance, and never lose track of where a deal stands.
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Analyzed
0
Contacted
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Call booked
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Proposal sent
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Won
Stage by stage
Drag leads from Analyzed through Contacted, Call Scheduled, Proposal Sent, to Won. LOST and On Hold when you need them.
Dashboard analytics
Funnel conversion rates, pipeline revenue, top clients, and a 30-day verdict trend — without touching a spreadsheet.
Client history
Every analysis is linked to a client profile. See all briefs, verdicts, and proposals from a single client at a glance.
After the first read
Every deal changes. The verdict keeps up.
A first read is a starting point, not a final answer. Structured intake, fresh notes from the call, and outcomes you log all feed back into the same analysis.
Intake Forms
Replace the messy first email.
Send clients a structured brief link before the call. They fill in scope, budget, timeline, and decision-makers. Cleaner input means a better verdict — and clients who won't fill a simple form self-select out.
Live Re-Scoring
The brief isn't the whole story.
After your discovery call, add notes and new context. The same analysis re-scores in place — so the verdict stays accurate through the full sales cycle, not just at the first read.
Win / Loss Insights
The more you use it, the smarter it gets.
Log enough outcomes and the AI surfaces your own patterns — what you close, where you lose, and the early signals that predicted each.
The output
Six tabs. Same shape, every time.
Every analysis returns the same six tabs. Nothing missing, nothing to chase.
Overview
Verdict, scores, and context — at a glance.
Signals
Every red flag extracted from the brief.
Scope
Objectives, requirements, and SOW.
Timeline
Phases, tasks, duration estimates.
Pricing
Market-rate range + profitability signal.
Proposal
Client-ready. Personalise and send.
A complete professional proposal — generated from the brief, editable inline, exportable as PDF.
Executive Summary
Who it's for
Built for the people who write the proposals.
For agencies
7 discovery calls this month. 3 didn't close. We had no system for filtering. Now we pre-screen every brief before a call gets booked.
Agency owner, 8-person team
For freelancers
Spent 4 hours on a proposal. They ghosted. Used this on the next one and saw 'High Risk' immediately. Saved myself the whole weekend.
Freelance web developer
Your next client message just arrived.
Paste it. 60 seconds later, you know if it's worth your time.
No credit card · Takes 30 seconds to set up
The short version
What is a Pre-Sales OS?
Pre-Sales OS, Adrieluxe’s R&D product, is client qualification software: it reads a raw client brief and returns a Take / Proceed Carefully / High Risk verdict before you invest in a proposal. The problem it attacks is well documented — across 1.28 million proposals the average win rate is 43%, and 52% of projects experience scope creep with an average 27% cost overrun. Qualification is the only step in the pipeline where walking away is still free. See how it compares to the other client qualification tools or read how the analysis works.
Frequently asked questions
Pre-Sales OS is client qualification software built by Adrieluxe — a services agency — as its R&D product. You paste a raw client brief — an email, Slack thread, RFP, or call transcript — and the AI scores it across four risk vectors, then returns a verdict: Take, Proceed Carefully, or High Risk, with the red flags, hidden assumptions, and discovery questions behind it.
Every brief is scored 0–100 on four vectors: Scope Clarity, Budget Alignment, Timeline Pressure, and Stakeholder Position — each with the exact phrases that triggered the score. The combined Client Risk Score drives the verdict, and after your discovery call you can add notes and re-score against what you actually heard.
Yes — new accounts get a 15-day free trial of the full Pro plan (unlimited analyses, AI proposal generation, verdicts, risk scores, and PDF export), no card required. After the trial, Pro is $29/mo (₹2,499 in India); Agency ($79/mo, ₹6,699) adds team seats and a shared client library.
Proposal software helps you win a deal you already decided to chase. Pre-Sales OS answers the question that comes first: is this deal worth chasing at all? When the answer is yes, it drafts the proposal from the analysis — so it replaces the guesswork before proposal software's job starts.
Freelancers deciding which inbound briefs deserve a proposal, agencies protecting team capacity from underpriced scope, and consultants whose calendar is their inventory. If your revenue comes from a small number of high-commitment projects rather than a high-volume sales funnel, qualification is your highest-leverage step.